Index
As competition among brands intensifies and consumer needs become more segmented, understanding the true direction of the market requires more than just looking at keyword trends. To grasp how consumers think and act, we need to understand the context behind their searches.
Why “ListeningMind on ChatGPT”?
ListeningMind goes beyond simple keyword analytics and provides consumer insights grounded in intent and context. Instead of focusing solely on search volume, it helps you understand why and when consumers search for something, uncovering hidden motivations and market dynamics.
With ListeningMind on ChatGPT, you can perform this level of analysis with a single question.
It democratizes data-driven decision-making, empowering every marketer, planner, and strategist to uncover insights instantly.
In this article, we’ll explore how to use ListeningMind on ChatGPT to analyze real market data, using the keyword “cordless vacuum” as an example. You’ll see how one simple prompt can generate insights about search trends, brand mentions, feature clusters, and growth signals all at once.
🔗 [Try ListeningMind on ChatGPT →]
Understanding Market Trends Through Search Data: The “Cordless Vacuum” Example
💡 Example Prompt
⌨️ “Analyze the search volume trend for ‘cordless vacuum’ over the past year and extract keyword clusters that include emerging brands and key product features. Summarize search volume by keyword, frequency of brand mentions, feature-based clusters, and provide insight into market growth signals.”
With this single prompt, you can uncover functional trends, brand dynamics, and shifts in consumer demand, all without building complex dashboards.
Key Insights Summary
1. Search Trends and Brand Mentions (Past Year)
- Overall Market Volume
- As of mid-2025, U.S. search volume for “cordless vacuum” remains steady, peaking during spring cleaning and holiday sale seasons. The market shows consistent annual demand, with clear seasonality tied to promotional events.
- Top Brands by Monthly Search Volume (Google, U.S.)
- Dyson, Shark, Bissell, Hoover, and Tineco lead the pack. Shark and Tineco have shown rapid growth over the last 12 months, closing the gap with Dyson.
| Brand | Avg. Monthly Searches | 3-Month Trend |
|---|---|---|
| Dyson | 110,000 | + (steady growth, premium demand) |
| Shark | 95,000 | + (rising challenger, strong momentum) |
| Bissell | 45,000 | − (slight decline, steady interest) |
| Tineco | 38,000 | + (new entry gaining traction) |
| Hoover | 32,000 | − (minor drop post-seasonal peak) |
ListeningMind on ChatGPT Dashboard: Top 5 Brands by Monthly Search Volume (U.S.)
2. Feature / Use-Case Keyword Groups
- Suction Power: “strong suction”, “high power cordless vacuum”, “performance test”
- Value for Money: “best cordless vacuum under $200”, “budget cordless vacuum”
- Lightweight / Compact: “handheld vacuum”, “mini vacuum”, “car vacuum”, “portable cordless vacuum”
- Smart Features: “auto dust emptying”, “self-cleaning”, “smart tower”
- Use Contexts: “pet hair”, “car”, “small apartment”, “office”, “gift ideas”
ListeningMind on ChatGPT: Monthly Search Trends by Product Feature (U.S.)
(Data based on U.S. search volume estimates, July 2024 – May 2025)
keyword_info
,
cluster_finder
Dataset: U.S. (Jul 2024 – Jun 2025, Google Search U.S.)
API Paths:
cluster_finder(limit=400, time_point=curr)
,
keyword_info(gl=us)
3. Market Takeaways and Growth Indicators
- Emerging Challenger Brands: Shark and Tineco show rapid share expansion through influencer and YouTube reviews.
- Segmented Demand: Premium, value, and feature-specialized tiers continue to define the category.
- Contextual Use: Searches cover not only homes but also pet care, cars, and small offices.
- Marketing Timing: Search peaks align with spring cleaning (Mar–Apr) and holiday promotions (Nov–Dec).
How Teams Can Apply These Insights
- Product Planning → Identify rising feature needs (e.g., smart docking, pet cleaning) for new product development.
- Marketing Teams → Build campaigns around trending terms like “best cordless vacuum under $200.”
- Ad Teams → Target intent clusters such as “pet hair vacuum” or “lightweight cordless.”
- Strategy Teams → Track brand-switching signals (“Dyson vs. Shark”) to refine positioning.
💡 More Prompt Ideas
Continue your analysis with follow-up prompts like:
- “Identify when emerging brands gained traction and link them to campaign timing.”
- “Segment the ‘cordless vacuum’ search journey into CDJ stages.”
- “Compare brand-switching pathways between Dyson and Shark.”
ListeningMind on ChatGPT: The Future of Market Analysis
Understanding what consumers are thinking right now is the key to smarter marketing. Until now, data analysis required time and specialized tools. Now, inside ChatGPT, anyone can analyze real search behavior in seconds, and turn data into insight.
ListeningMind on ChatGPT makes this power accessible to everyone. Try it yourself and experience how data can elevate your next strategy.
